Global Eye Tracking Industry was valued at USD 310 Million for the year 2017. Eye Tracking Industry is further expected to grow at a CAGR of 27.16% from 2019 to reach USD 1.88 Billion by the year 2025. North America region holds the highest Industry share in 2017. The Asia-Pacific region is also considered as the fastest growing Industry in the forecast period. The US is the major Industry in 2017 at country level and it is also further anticipated to grow at a steady pace in the next 5 years.
Major market players in eye tracking industry Eyetracking Inc., Seeing Machines Ltd., Tobii AB, Smart Eye AB, Sensomotoric Instruments GmbH (Apple Inc.), Eyetech Digital Systems Inc., PRS in Vivo, Ergoneers GmbH, Sr Research Ltd., Lc Technologies Inc., and other 11 more companies detailed information is provided in research report. Rising research and development expenses to satisfy the changing demands of end users, new product launches and organic growth strategies like collaboration & acquisition were a few techniques adopted by various manufacturers in last 5 years.
SWOT Analysis of Eye Tracking Industry:
Increasing demand for live & authentic data from different industry sectors
Automation adopted by most industry sectors would reduce human involvement
Increasing use of applications in the AR/VR Industry
Estimating the economies of scale
The segmentation done on the basis of Offering include Software, Hardware of which the Hardware segment is expected to hold the highest Industry share during the forecast period. The Industry share is due to the increasing demand for products headgears, head-mounted displays, and glasses.
Eye Tracking Industry Segmentation:
• AR and VR
• Human Behavior and Industry Research
• Assistive Communication
• Automotive and Transportation
• Healthcare and Research Labs
• Consumer Electronics
• Retail and Advertisement
• Defense, and Aerospace
• Rest of Europe
• Rest of Asia-Pacific
• Latin America
• Middle East & Africa