Global Hand Sanitizer Industry was valued at USD 1.1 Billion in the year 2017. Global Hand Sanitizer Industry is further estimated to grow at a CAGR of 9.73 from 2019 to reach USD 21.39 Billion by the year 2025. The North America region holds the highest Industry share of 8.7% in 2017 and the Asia Pacific is considered as the fastest growing Industry in the forecasted period growing at 12%. At the country level, U.S. is projected to grow strongly in the coming years due to the high rate of population and increased investment by R&D.
Major market players in Hand Sanitizer Industry are Reckitt Benkiser Group, The Himalaya Drug Company, Procter & Gamble, Gojo Industries, Henkel AG and Co. KGaA, Unilever, Vi-Jon, Chattem Inc., Best Sanitizers Inc., Kutol, and brief overview of 10 companies is provided in the report. Rising research and development expenses are catering to changing demand of end users. Similarly, growth strategies such as acquisition, merger and expansion of the distribution network were few techniques adopted by most of Tier 1 and Tier 2 manufacturers in recent years.
SWOT Analysis of Hand Sanitizer Industry:
Product innovation. For e.g. addition of fragrances.
Support from organizations such as WHO, FDA.
Growing application base. E.g. supermarkets, offices
Intense competition among the producers.
The Global Hand Sanitizer Industry is segmented as By Product, Distribution Channel, End Use and Region. The Product segment is divided into gel, foam, spray and others in which gel hand sanitizers, contributes to the highest Industry share. The Distribution Channel is divided as an online store, departmental store, pharmacy store and others in which departmental Stores segment have the highest share in the Industry as a result of changing lifestyle and inclination towards health hygiene.
Hand Sanitizer Industry Segmentation:
By Distribution Channel
• Online store
• Departmental store
• Pharmacy store
By End Use
• Household purpose
• Rest of Europe
• Rest of Asia-Pacific
• Latin America
• Middle East & Africa