Global App Analytics Industry to reach USD 4.3 billion by 2025.
Global App Analytics Industry valued approximately USD 0.7 billion in 2016 is anticipated to grow with a healthy growth rate of more than 22.5% over the forecast period 2017-2025. Rapidly increasing use of mobile phones and web apps, growing advertisement Industry on smartphones, expanding investment in analytics technology and need to record the app related activities are the major factors which are driving the growth in the Global App Analytics Industry. App Analytics help in tracking apps and their performance on desktop and mobiles. It is useful for companies in finding the collaboration among their products and users. App analytics allow to check the opening and activation of app by user, help to gather accurate data to meet customers need and allow to drive personalized and customer focused marketing. It helps app developers to find the crashes occurring in the app and fixing them to improve its utility as well as it helps in developing updates for app by providing information about user’s interest in that app. It is also useful in finding a customer interest and developing new applications by tracking user’s previous data from various apps being used by the customers. Besides this, the need of highly qualified professionals is a constraint in the growth of Global App analytics Industry and the data available is non-uniform and that also limits the overall growth of the Industry.
Global App Analytics Industry Share and Size by 2019 - 2025
The regional analysis of Global App Analytics Industry is considered for the key regions such as Asia Pacific, North America, Europe, Latin America and Rest of the World. North America is the leading/significant region across the world in terms of Industry share. Whereas, owing to the countries such as China, Japan, and India, Asia Pacific region is anticipated to exhibit higher growth rate / CAGR over the forecast period 2019-2025.
The objective of the study is to define Industry sizes of different segments & countries in recent years and to forecast the values to the coming eight years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within each of the regions and countries involved in the study. Furthermore, the report also caters the detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the Industry. Additionally, the report shall also incorporate available opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players.
Major Market players Adjust, Adobe, Amazon, Amplitude, App Annie, Appdynamics, Appscatter, Appsee, Appsflyer, Apptentive, Clevertap, Contentsquare, Countly, Google, Heap, IBM, Kochava, Localytics, Mixpanel, Moengage, Segment, Swrve, Taplytics, Tune, Yahoo and so on.
Ad Monitoring & Industrying Analytics
App Performance Analytics & Operations
Banking, Insurance and Financial Services
Media and Entertainment
Logistics, Travel, Transportation, and Hospitality
Telecom and It
Rest of Europe
Rest of Asia-Pacific
Middle East & Africa